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Are you confused by all the information you receive from various radio stations? Do they all tell you they are #1 and you don't know who to believe? Most of them probably are #1 so believe it or not Cheap Nike Air Max 97 UK Wholesale , they aren't lying to you. The question is, ?What are they #1 in and is it a group of ears you want to reach??


Quite often a radio ?Account Manager? or ?Account Executive? which are pseudonyms for radio sales person, receives a call from someone who states they are gathering information for someone else, the real decision maker, someone who is looking at radio as a possible advertising medium. They ask for an information package to be mailed out to them; or faxed over if it's urgent (Ha!). When the rep asks questions that are essential to the provision of any information pertinent to the situation (demographics Cheap Nike Air Max 97 For Sale UK , psychographics, time frame, budget etc.), the caller says they know nothing. They were just told to call stations and gather information.


Being an obliging rep, the information is sent or faxed as requested ?.and then nothing happens 95% of the time. The decision maker receives the rankers Cheap Nike Air Max 97 Restock UK , profiles, sales packages, announcer and program information and can't figure out how to make a decision?.so they buy print instead. Both sides of the prospective transaction lose.


The information each station sends out will of course focus on their strengths. As mentioned earlier, many will be #1 in their target market, which really confuses the issue. If the prospective client thinks that everyone is their target market Cheap Nike Air Max 97 Vapormax UK , they may chose to buy the station that has the highest cume audience (cume ? unduplicated listeners who tune to the station for at least 15 minutes a week). The price per commercial is usually quite high and discourages new advertisers before they start.


Even when the decision maker is the one gathering the information or meeting with the reps, they still often end up confused by all of the data. The secret to gathering the information you need, is to ask the right questions. How do you ask the right questions?


You ask the right questions of yourself first and provide as much information as you can about what you want to accomplish with this advertising and whom you need to reach. Make a list of the characteristics of your best customers. Define the age group, the kind of radio they are likely to listen to (talk, rock Cheap Nike Air Max 97 Silver Bullet UK , easy listening, news, etc.). Identify any psychographics that may be pertinent.


No matter how much you would like to think so, everyone is not your customer. There is a group that is more likely to use your services or buy your product and they are the target to focus your efforts on.


When you request information, be specific. State unequivocally that you only want information that is relevant to the consumer characteristics Cheap Nike Air Max 97 Ultra UK , you provide. All the information must be based on the same criteria, to provide a basis for comparison. How else will you determine which station reaches your best customers at a cost effective rate?


Bigger isn't always better, so choose your audience based on the criteria you set, and work with the creative team at the station to write and record messages to captivate your customers.



Japan is world famous for its excellence and quality in the manufacturing of healthcare products. However, for busy business people around the world Cheap Nike Air Max 97 Plus UK , it is troublesome to pre-arrange and organize the logistics of a truly efficient business trip. This is particularly notable when planning a visit to Japan, where relatively higher cost and differences in language, domestic transportation and sometimes remote location of manufacturing facilities makes it difficult to make the most out a business trip in a costtimeefficient manner.


The NJBT Nizona Japan Business Tour 2016 allows you to efficiently organize your visit to Japan. Meet all the relevant parties of the entire supply chain in Japan. Ask all the business, technical, regulatory and commercial questions face to face to those who have the authoritative answer. Witness how your products will be made. Do it privately in a closed event setting. Mingle with like-minded attendees from all over the world. Evaluate about 100 products at once Cheap Nike Air Max 97 Kids UK , witness their source, do it at once to several companies in a single visit. Last but not least: Enjoy Japanese culture!

You will be able to witness first-hand the abiding to the unique Japan manufacturing and product development standards. For us, in addition to high quality standards, product safety comes first. In this tour you will experience how OEM manufacturing processes are done with the utmost care and planning from the source. Ultimately, the purpose is to develop the confidence and understanding necessary for a smooth Cheap Nike Air Max 97 Mens UK , transparent and efficient procuring from Japan by means of meeting face to face with all the responsible parties while visiting manufacturing facilities where your products will be made. The final result should be a high quality product that can represent your company and your brand with the highest image in your market!

NJBT is a dedicated B2B business platform for ‘Made in Japan’ products to give value to your brand and company while expanding your market. NJBT is mainly focused on promoting world-wide awareness of Japanese drinks, foods, collagen products, supplements, health and slimming care products in addition to cosmetics.

The Tour Basic Information

• Name: Nizona Japan Business Tour (NJBT)

• Purpose: Sourcing and private brand manufacturing of Made in Japan products in the field of beauty & health Cheap Nike Air Max 97 Womens UK , nutraceuticals, dietary supplements, foods and cosmetics.

• Organizer: Nizona Corportation, KK

• Dates: 16th October to 19th October 2016

• Venue: Hotel Crown Palais Kobe.



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